Marketing

10 Content Secrets Every Marketer Needs To Know

When it comes to marketing, content is key. When SEO was first developed, all that was required was a website stuffed with keywords. Now the situation is much more sophisticated and the rewards are much higher. Marketers need to be aware that duplicate content will be dropped from rankings, as …
Business

2017’s Most Successful Industries (So far)

Some people are just born to be entrepreneurs. They’ve got a streak of independence that makes them absolutely determined to succeed on their own. But for many wanna-be entrepreneurs, it can difficult to decide exactly what kind of business would be the best choice. It’s tough to find that perfect idea! If …
Marketing

Should You Use Facebook Ads Or Boosted Posts?

Facebook has lessened organic reach and paid options are pretty much the way you reach more people. There are 2 options that business owners can do to gain momentum. Boost posts, the content you share on your page. Then pay for Facebook ads. Which requires a bit more thought and …
Marketing

5 Hacks to Fix Crappy Marketing

“Your marketing sucks!” Now that I’ve got your attention, let’s look into whether your marketing really does sucks. Having worked with thousands of business owners and entrepreneurs, I have seen a lot of bad cases of ‘very ineffective marketing’. Thomas, a highly skilled chiropractor just spent thousands of dollars on …
Marketing

The Definitive Guide To Facebook Ad Formats

Most businesses understand the importance of switching up the headlines, images, and offers on their Facebook Ads, but many forget that they should also be diversifying their ad formats. Facebook Ads (and thus, Instagram Ads) come with a large variety of different placement options and ad formats. This works to …
Marketing

Should You Use Facebook Ads Or Boosted Posts?

Facebook has lessened organic reach and paid options are pretty much the way you reach more people. There are 2 options that business owners can do to gain momentum. Boost posts, the content you share on your page. Then pay for Facebook ads. Which requires a bit more thought and …
Business

Are Small Businesses Really Dying?

Is it just me, or is small business dying, and dying fast? According to Gallups CEO, more businesses are dying than being created in the United States for the first time starting in 2009 and continuing on. There is certainly scrutiny and difficulty finding accurate data around this, and if you count …