Category: Marketing

Marketing

10 Content Secrets Every Marketer Needs To Know

When it comes to marketing, content is key. When SEO was first developed, all that was required was a website stuffed with keywords. Now the situation is much more sophisticated and the rewards are much higher. Marketers need to be aware that duplicate content will be dropped from rankings, as …
Marketing

Should You Use Facebook Ads Or Boosted Posts?

Facebook has lessened organic reach and paid options are pretty much the way you reach more people. There are 2 options that business owners can do to gain momentum. Boost posts, the content you share on your page. Then pay for Facebook ads. Which requires a bit more thought and …
Marketing

5 Hacks to Fix Crappy Marketing

“Your marketing sucks!” Now that I’ve got your attention, let’s look into whether your marketing really does sucks. Having worked with thousands of business owners and entrepreneurs, I have seen a lot of bad cases of ‘very ineffective marketing’. Thomas, a highly skilled chiropractor just spent thousands of dollars on …
Marketing

The Definitive Guide To Facebook Ad Formats

Most businesses understand the importance of switching up the headlines, images, and offers on their Facebook Ads, but many forget that they should also be diversifying their ad formats. Facebook Ads (and thus, Instagram Ads) come with a large variety of different placement options and ad formats. This works to …
Marketing

Should You Use Facebook Ads Or Boosted Posts?

Facebook has lessened organic reach and paid options are pretty much the way you reach more people. There are 2 options that business owners can do to gain momentum. Boost posts, the content you share on your page. Then pay for Facebook ads. Which requires a bit more thought and …
Marketing

Five Unique Marketing Tips you may Have Missed

Effective marketing requires a consistent awareness of upcoming trends and emerging channels. Even if you feel confident in your business’s current techniques and strategies, you should keep an eye on what’s coming next so you can stay competitive and ahead of the rest. To keep your small business successful in …
Marketing

Top 5 Marketing Trend Predictions for 2017

Visibility is one aspect of marketing that won’t change—regardless of the year. Marketing before and after a digital transformation revolves around how customers see your business. I don’t have a crystal ball, but I do have some informed ideas about what to expect from marketing trends in 2017. Focus is crucial—and …